Introduction
Have you ever seen boots in front and heels at the back? Basically, this shoe has somewhat ignited the market, and Beunic thus became one of the best startups ever formed in India.
The Beunic brand originated with the motive of working as a team of the queer community. The products which are being made, sold, and processed are completely by the queer community. The sole concept of the brand is to imbibe a unisexual approach to its products.
Beunic – Founder and co-founders
The company was founded by
● Ashish Chopra,
● Simmi Nanda and
● Vishesh Chopra.
If anyone asks how the idea of this start-up popped up in mind? It is because of the owner who once wanted to wear heels but for his queer behavior; he was not allowed to wear heels. So he made an eCommerce platform where all the LGBTQ community people together come up with their entrepreneurial skills and make products to reach public platforms.
Products available
● Footwear
● Dresses
● Pots for planters
● Tshirts
● Stationary
● Bags
And other stuff for the general mass of the people. The quirky design and interesting detailing keep the general public glued and happy.
Features of the products
Now you may think, why should you buy from this start-up and what’s different
● The design is amazing and quirky
● Made by the queer community only.
● The home decor items and other interesting items are fascinating for both the general public creating a story.
● The discounts on the pride-based product on the month the pride month
● Natural homemade self-care products make the experience even more glowy.
Future endeavors of the business start-up
There are a few future plans and endeavors which Beunic wants to explore
● Presently, Beunic mainly operates in the online dimension, but they want to explore and broaden and open more showrooms
● They want to include more entrepreneurs in the group or community and broaden the community.
● More items and creativity will pop up in the new launches
Their client
They have a good set of consumers and clients all over the world, which might give the inspiration to try something new
● Microsoft
● Nielsen
● ISB
● Walmart India
● Intuit
● ZS
● Payu
● S and P global
These companies have bought and shared their partnership with the company.
Reason for the start-up
Many times it happens the queer community is suppressed and is basically confused regarding what they should do. The LGBTQ community is immensely creative; this platform will open the doorway for creativity and innovation.
Conclusion
Hope this was an informative read, and one day we should accept all the human beings in the world. Many more happy start-ups pop up, and a community can work together.
EDITED BY – Riya Agrahari
Read More : Berrylush — A Startup Dealing In Authentic Made In India Women’s Apparel
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