Is Apple making a full-fledged entry into India? Following Apple’s success in its trials, the analysis concludes that this is correct.
Back in 2018, Apple made it’s first made in India device with the Apple iPhone SE.
Following a pilot project in 2021, Apple manufactured the iPhone 13 series in its Foxconn manufacturing unit in Chennai. So, now it is looking towards full-fledged production in 2022 with its iPhone14 series devices.
With a 4% share in the mobile segment, Apple is one of the top smartphone players in the market. Xiaomi is at the top of the ladder, followed by Samsung, OnePlus, Realme, and other brands.
Factors that affect Apple’s growth are cost and supply-demand.
So, to cut costs down and meet their supply demands on time, Apple chose India as the manufacturing hub and selling market.
Apple has a good market in India
China’s stance as a manufacturing hub has been hit with speculation ranging from being the manufacturing hub to being the virus hub, and as a result, many companies have begun to look for better options and geographies to meet their manufacturing demands, such as raw materials and manpower, which are very much essential.
India is a fast-growing economy with manpower, mind power resources, and great geography that suits manufacturing. So many companies are looking toward India to set up their plants to meet their demand.
How made in India benefits the Apple
The Indian government is providing lots of benefits to Made-in-India products by reducing taxes and other duties.
The reduction in excise tax from imports is another reason behind the Apples’ entry. More resources in the form of more power will help them get the services at a lower cost. The “Made in India” tag helps drive more sales in the market.
When compared to other countries, the cost of manpower and resources in India is significantly lower. One of the strongest reasons is the affordability of the market and the demand for products that always drives manufacturing.
It helps them sell the Apple phones at some affordable prices compared to what they are sold at now, which increases their market share.
How is it going to benefit the Indians?
Apple is the largest player, followed by more and more players who will jump into the market to start manufacturing in India.
The more country’s manufacturing does, the more it grows into a superpower. Massive employment creation is the other benefit.
